A CTA Button ( Call to Action Button) we recommend using a call-to-action in your email, what the action is you want your users to take, and mainly using a call-to-action button to help them do exactly that.

In email templateMay 26, 20195 Minutes

7 Inspirational call to action button for email marketing

7 Inspirational call to action button for email marketing 1
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What’s a CTA button, and why is it important?

What’s a CTA button, and why is it important?
A CTA Button ( Call to Action Button) we recommend using a call-to-action in your email, what the action is you want your users to take, and mainly using a call-to-action button to help them do exactly that.

Here are some essential tips and inspiration about how to create a bright and CTA button for email marketing.

1Include the user advantage

There are many different ways to squeeze this, but your users need to understand what benefits they’ll receive.

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2CTA button is the most important in the email

Your users need to know why they should click the call to action button.

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3CTA button action is to solve a user problem

Your users need to know what problem you’ll solve if they click on the call to action button.

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4Add clarifying words in CTA button

Adding a few clarifying information can significantly increase conversion: Your CTA “GET 30% OFF” to “Dont miss out 30% OFF.”

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5Choose your brand color

You also want to think about the color of your brand. Increase engagement with 70%

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6Design a big button enough to touch

Users can be easily read and see your call to action button on mobile to any device.

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7Made from code, not a graphic.

Images are blocked by many email clients, so your call to action will be not visible in many clients out there.

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Which is the best thing you will improve for the call to action in your email design?

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